Know where and how your audience engages
Is your audience mobile-first or desktop-dominant? Which countries drive the most engagement? Which email clients need optimization? Device & Geographic Analysis gives you the answers — with AI that surfaces the patterns humans miss.
The questions every email team needs to answer
Are we mobile-first or desktop-first?
Instantly see the split between mobile, desktop, and tablet engagement. Know which device type dominates your audience and whether that's changing over time.
Which countries drive engagement?
See geographic distribution of opens and clicks. Identify your strongest markets and discover emerging regions with growth potential.
Which email clients need attention?
Gmail on Android behaves differently than Gmail on iOS. Apple Mail differs from Outlook. See performance by client-platform combination to optimize rendering and deliverability.
Where are the risk pockets?
Find specific device + region combinations with unusually high complaint rates or low CTOR. AI surfaces the patterns that need immediate attention.
Complete device and geographic intelligence
Device Mix Analysis
See the breakdown of engagement by device type — mobile, desktop, tablet, and other. Track how the mix evolves over time and compare performance metrics across each category.
- Real-time device type distribution
- Open rate, click rate, and CTOR by device
- Trend analysis showing device shifts
- Mobile vs desktop comparison dashboard
Email Client Intelligence
Go deeper than device type. See performance by specific email client and platform combinations — because Gmail on Android behaves very differently from Gmail on iOS.
- Top client-platform combinations
- Rendering environment insights
- Client-specific engagement patterns
- Apple MPP impact by client
Geographic Distribution
Understand where your engaged subscribers are located. Identify your strongest markets and discover geographic concentration risks.
- Country-level engagement metrics
- Regional performance comparison
- Geographic concentration analysis
- Emerging market identification
AI-Powered Insights
Let Engagor's AI analyze device and geographic patterns for you. Get headlines, summaries, and actionable recommendations without manual analysis.
- "Mobile-first" or "desktop-first" classification
- Risk pocket identification
- Optimization recommendations
- Trend anomaly detection
What teams do with Device & Geo insights
Mobile optimization prioritization
When 70%+ of your engagement comes from mobile, you know where to focus design and testing efforts. Stop guessing, start knowing.
Regional campaign strategy
Discover that your German audience has 2x the click-through rate of your French audience. Adjust send times, content, and targeting accordingly.
Client-specific troubleshooting
When complaints spike in Outlook desktop but not elsewhere, you know it's likely a rendering issue — not a content problem.
Risk concentration alerts
If 80% of your engagement comes from two countries, you have geographic concentration risk. AI alerts you before it becomes a problem.
AI that sees what dashboards can't
Traditional analytics show you data. Engagor AI shows you meaning. It automatically analyzes device and geographic patterns, compares against baselines, identifies anomalies, and tells you exactly what needs attention.
"Mobile-first in North America, desktop-leaning in EU"
Your North American audience shows 72% mobile engagement (up 4pts from last month), while EU markets remain 58% desktop. Germany and France show strong engagement but slightly elevated complaint rates on mobile (+0.02% vs baseline).
Recommendation: Review mobile preview text optimization for DE/FR segments. Consider A/B testing shorter subject lines for mobile-dominant NA audiences.
See how your audience really engages
Get device and geographic intelligence that drives decisions.